Projection: The act of visualizing and regarding an idea or the like as an objective reality. The “Bully Pulpit”, is a term coined by Teddy Roosevelt at the turn of the 20th century to describe the presidency as an excellent (“bully”) platform (“pulpit”) from which to promote one’s agenda and influence public opinion. In the early 20th century, “bully” was slang for fantastic, wonderful, or superb, not meaning an abusive person. He was also famous for, “speaking softly and carrying a big stick”, which emphasizes acting with purpose and strength rather than empty boasting or aggression. Teddy Roosevelt is also known as the first ‘modern president’, by expanding the powers of the Executive Branch. However, this role has morphed over time and now it is sometimes referred to as the “bully’s pulpit”, as some modern presidents have used their platform to threaten, divide, or punish opponents. 125 years after Teddy Roosevelt used “bully pulpit”, in a speech we have a president who perfectly adheres to the three primary projections of his guru and mentor Roy Cohn: 1) Attack, Attack, Attack: When criticized or accused, always counter-attack with greater force rather than defending. (2) Admit Nothing, Deny Everything: Never apologize, never acknowledge weakness, and never admit to making a mistake. (3) Claim Victory and Never Admit Defeat: No matter what happens or how the situation unfolds, you must declare yourself the winner. Unfortunately, this is the situation the world finds itself in, under the grips of a leader who is bound and determined to follow a system or ideology which is not working in this particular situation. This essentially is a Machiavellian program which placing fear above love may work in business dealings and politics, but eventually at some point someone has the guts and wherewithal to call the bluff and stand up when it comes to a physical fight to the death, or simply called, “War!”